Branding
The simplest questions are usually the hardest to answer. And Coulter Strategy & Innovation can help your organization answer the most fiendishly simple question of all: Who are you?
Think about it. What face do you present to the world? How do you look? How do you sound? What do you say? Our staff has expert experience helping nonprofit groups forge a cohesive, memorable, dynamic brand that communicates why they exist and what they do.
Among the tools we use:
- Brand analysis
- Messaging exercises
- Marketing collateral
- Annual reports
- Media planning
- Public relations
Because when you're answering a question such as "Who are you?," it's usually best to speak in one voice—but from many mouths.
“You have to be original; if you’re like everyone else, what do they need you for?”
–Bernadette Peters
