Branding
The simplest questions are usually the hardest to answer. And Coulter Strategy & Innovation can help your organization answer the most fiendishly simple question of all: Who are you?
Think about it. What face do you present to the world? How do you look? How do you sound? What do you say? Our staff has expert experience helping nonprofit groups forge a cohesive, memorable, dynamic brand that communicates why they exist and what they do.
Among the tools we use:
- Brand analysis
- Messaging exercises
- Marketing collateral
- Annual reports
- Media planning
- Public relations
Because when you're answering a question such as "Who are you?," it's usually best to speak in one voice—but from many mouths.
“You have to be original; if you’re like everyone else, what do they need you for?”
–Bernadette Peters
September 7, 2010
Back to school...again!
By: Sara Meier,
M.S.Ed, CAE
As a former kid and
a former teacher, I,
like the rest of our
country, connect
September wi
... Read more
Back to school...again!
August 16, 2010
Summer Reading (Continued)
This topic seemed
like a great idea
when we doled out
assignments a few
months ago – but
now it is August,
and I am scro
... Read more
Summer Reading (Continued)
July 15, 2010
Summer Reading … Of Big Shorts, Great Bridges and Mockingbirds
By: Thomas Coulter
Gibson
The raging debate of
whether Kindle or
iPad, hardback or
paperback, obscures
what’s really
... Read more
Summer Reading … Of Big Shorts, Great Bridges and Mockingbirds
