Social Media Consulting

Have you noticed how people are connecting lately?

It doesn't take a networking reception to build relationships anymore – and associations need to keep up in order to maintain and create value, stay relevant and be a part of critical conversations.

Coulter Strategy & Innovation has developed proven social media strategies for our clients – ranging from creating a community well before and beyond the parameters of an in-person event, to garnering grassroots support on important political issues, to pushing out content and building an impressive media base for an organization that previously struggled to be recognized and distinct from the masses.

Our services include:

  • Audit of use of current SM tools and relative market penetration
  • Review of opportunities related to growing issue or "fan"-based grassroots following for a specific cause or call to action
  • Assistance in developing a content strategy for content posting on multiple platforms
  • Research related to key social media "gurus" operating in your space to ensure your media list truly captures all forms of media for maximum exposure.

“You have to be original; if you’re like everyone else, what do they need you for?”

Bernadette Peters

September 7, 2010
Back to school...again!
By: Sara Meier, M.S.Ed, CAE As a former kid and a former teacher, I, like the rest of our country, connect September wi ... Read more
August 16, 2010
Summer Reading (Continued)
This topic seemed like a great idea when we doled out assignments a few months ago – but now it is August, and I am scro ... Read more
July 15, 2010
Summer Reading … Of Big Shorts, Great Bridges and Mockingbirds
By: Thomas Coulter Gibson The raging debate of whether Kindle or iPad, hardback or paperback, obscures what’s really ... Read more